Big, bright and hard to miss.
We plan, book and install outdoor campaigns across Egypt: billboards, unipoles, digital screens, building walls, street poles, mall media and campuses, with photo proof for every site.
Seen across the city.
DW Arabic's “Building bridges” campaign on digital screens across Cairo and Giza.
Cairo's ring road, bridges and new-city corridors carry millions of people every day, most of them stuck in traffic long enough to read. Outdoor puts your brand on those routes, around the clock, at a size nothing else matches.
We plan outdoor like media, not like real estate: we start from where your audience lives, works and drives, check every site on the ground, and report with photos, day and night.
We choose the sites, book them, produce the artwork, install it and prove it's up.
Locations chosen for traffic, visibility and audience, from site visits, traffic counts and the routes your customers actually take.
Large-format billboards, bridge banners and unipoles on the main roads and highways.
Digital OOH on roadside and city-centre screens, with loops, dayparting and quick creative changes.
Building wraps and large walls, printed and installed to the landlord's and the authority's specs.
Street-pole runs and lightboxes on key avenues, toll stations and compounds.
Mall media, university campuses, airports and transit, where your audience spends time on foot.
Artwork adapted to every size and format, printed on the right material and installed by our crews.
Day and night photos of every site, with a report on dates, sizes and locations.
Often planned together with TV Advertising, Radio Advertising and Branding.
Six steps, from the first map to the last photo.
Objective, audience, cities, dates and budget.
The routes your audience takes, with shortlisted sites, sizes and visibility checked on the ground.
Formats, durations and rates negotiated and sites reserved.
Artwork adapted for each size, distance and viewing time.
Printing, permits and installation, or upload to digital screens.
Day and night photos and a proof-of-performance report.
Real sites, real photos, from the proof-of-performance reports.
An employer-branding campaign across Cairo and Alexandria: an 8 × 4 m wall in Maadi, a 7.45 × 5.35 m facade at Cairo Festival City, units at Ain Shams University, street poles on North 90th Street, lightboxes at the Alex Desert Road toll station, screens in Agouza by the 6th of October Bridge and Mall of Egypt. Every site is documented in the proof-of-performance report.
DW Arabic's “Building bridges” (نبني جسور التواصل) campaign on digital screens and unipoles in Dokki, Sheikh Zayed and Palm Hills, running day and night.
Upmount's launch on the Dokki Street digital screen, one of Giza's busiest corridors.
Egyptian locations from recent plans.
Billboards, bridge banners, digital screens, mall media, bus shelters, transit advertising and branded vehicles, across Cairo and Egypt's main cities and highways.
We match locations to your audience and goals using traffic, visibility and the areas your customers live, work and shop in, and share the plan with photos and maps before booking.
Yes. We handle design, printing, installation and proof-of-posting photos, so you deal with one team from plan to launch.
Most campaigns run for at least four weeks to build recall. We'll recommend a duration based on your budget and objectives.
Egypt Spots
Through Doers, a marketing agency in Cairo, our out-of-home (OOH) advertising solutions improve reach by utilizing physical locations to deliver a message to a large audience in a specific geographic area. OOH advertising takes many forms, including billboards, bus shelters, and transit advertising, which are strategically placed in high-traffic areas such as busy streets, highways, and shopping districts. The locations are carefully chosen to target specific demographics, allowing for a highly targeted and efficient reach.
Our Outdoor agency in Egypt offers Out-of-home (OOH) advertising that is cost-effective for several reasons. One of the main advantages of opting for OOH advertising service is the low production costs compared to other forms of advertising. Our OOH ads, such as billboards, are produced at a lower cost than traditional forms of advertising, such as television or print.
Another way OOH advertising is cost-effective is through its long lifespan. Many OOH ads, such as billboards, can last for several weeks or even months, which means that businesses can reach a large audience over an extended period of time without having to constantly update or create new ads. This can save businesses a significant amount of money in the long run.
Our Outdoor agency in Cairo offers Out-of-home (OOH) advertising that has a high impact because it can reach a wide audience with a single message and create memorable campaigns. Through the use of billboards, audience attention can effortlessly be garnered without the viewer thinking of it as an aggressive marketing tactic. This leaves a much greater impact than many other advertising solutions at a better cost in the long run.
OOH, advertising also has a unique advantage as it reaches people who are on the go, and it also reaches people who are not actively seeking out media. This allows the message to reach a wider audience, including people who may not be reached through other forms of advertising.
Out-of-home (OOH) advertising offers real-time targeting through the use of digital billboards and other digital displays. These digital displays are connected to the internet and can be updated in real-time to display different ads, messages, or content depending on the time of day, weather conditions, or other factors.
Digital out-of-home advertising also allows for real-time targeting through the use of data from social media platforms, search engines, and other online sources, which can be used to identify the interests and preferences of the audience and deliver ads that are relevant to them.
Out-of-home (OOH) advertising is quite easily measurable. One of the most basic ways to measure the effectiveness of OOH advertising is through the use of audience measurement tools such as GPS tracking. These tools can measure the number of people who are exposed to an OOH ad and provide data on the demographics of the audience that has been reached.
Another way to measure OOH advertising is through the use of digital analytics tools. This type of measurement is available for digital out-of-home advertising, which allows advertisers to track the number of views, clicks, and conversions from their digital OOH ads in real time. This provides a more detailed picture of the campaign’s performance and allows advertisers to make adjustments to improve performance.
There are several qualities that the best OOH agency in Cairo, Doers, possesses:
Tell us about the project. We reply within one working day with a plan and a clear quote.
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