Technology · Recruitment awareness · Cairo
Luxoft
A two-week drive-time campaign on five stations with Arabic and English spots, alongside outdoor screens and guest posts.
60Spots × 30″
5Stations
2Weeks
Radio advertising agency in Jeddah
Doers: Your Ultimate Destination for Radio Advertising In Jeddah
Built for the Saudi commute.
From our Jeddah office we plan, produce and book radio campaigns on Saudi stations: listener research, drive-time plans, scripts in Saudi Arabic, voice-over and broadcast reports.
Drive timeMorning and evening commutes, the strongest slots
30″Standard spot length, with 20″ and 15″ cut-downs
3+Hearings per listener we plan for
LogsBroadcast logs checked for every campaign
The car is Saudi Arabia's radio.
Most radio listening in Saudi Arabia happens in the car, which makes morning and evening drive time the most valuable minutes on air. We plan around those commutes in Jeddah, Riyadh and the Eastern Province.
We write and record spots with Saudi voice-over artists so they sound local, book them with the stations and check the broadcast logs against the plan.
From script to airtime.
We plan where and when your spot plays, write and record it, book it and prove it aired.
01
Listener & station research
Which stations your audience listens to, when, and in which language, from station reach and format data.
02
Station & daypart selection
Stations and time bands chosen for your audience, with drive time weighted for commuters and professionals.
03
Frequency planning
Spots per day, days per week and campaign length set so each listener hears the message enough times to act.
04
Geo-targeting
Regional stations and city-level plans for launches, retail and real estate in specific areas.
05
Scripts & production
Scripts in Arabic and English, voice-over artists, MCs and presenters, music and final mix.
06
Sponsorships & live reads
Programme sponsorships, time checks and presenter live reads that feel native to the station.
07
Booking & negotiation
Rates, bonus spots and fixed positions negotiated with each station.
08
Monitoring & reporting
Broadcast logs checked against the plan, with a report on spots delivered and the effect on calls, search and visits.
Often planned together with TV Advertising and Outdoor (OOH).
More from Doers in Saudi Arabia: Doers, advertising agency in Jeddah · our services in Riyadh.
Our radio planning method.
Six steps, whether it's a two-week launch burst or a year-round presence.
Brief
Objective, audience, cities, timing and budget.
Listener research
Stations, formats and time bands your audience actually listens to.
The plan
Stations, dayparts, spots per day, campaign length and expected frequency.
Script & recording
Arabic and English scripts, voices and production, approved before booking.
Booking & on air
Rates and positions secured, spots delivered to each station and aired.
Logs & report
Broadcast logs checked against the plan and results reported.
Radio campaigns we ran.
Plans built around the audience's day, not the station list.
A drive-time plan.
The shape of a two-week commuter campaign: the morning drive every working day, with extra weight at the start of each week.
| Sun | Mon | Tue | Wed | Thu | Sun | Mon | Tue | Wed | Thu | |
|---|---|---|---|---|---|---|---|---|---|---|
| Station A, 7–10 a.m. | 2 | 1 | 1 | 1 | 1 | 2 | 1 | 1 | 1 | 1 |
| Station B, 7–10 a.m. | 2 | 1 | 1 | 1 | 1 | 2 | 1 | 1 | 1 | 1 |
| Station C, 4–7 p.m. | 1 | 1 | 1 | 1 | 2 | 1 | 1 | 1 | 1 | 2 |
| Station D, 4–7 p.m. | 1 | 1 | 1 | 1 | 2 | 1 | 1 | 1 | 1 | 2 |
Illustrative: spots per day per station. Real plans are built around your audience, cities and budget.
Stations we plan across.
Saudi stations, chosen for each campaign by audience and format.
MBC FMRotana FMMix FMAlif Alif FMUFMPanorama FM
Questions, answered.
Do you book radio in Saudi Arabia?
Yes. We plan and book radio campaigns on stations heard in Jeddah, Riyadh and across the Kingdom, through our partnerships with networks such as Rotana and MBC.
Can you produce Saudi-dialect radio ads?
Yes. We write scripts and cast Saudi voice-over artists so the spot sounds local.
When do people listen to radio in Saudi Arabia?
Mostly in the car, so morning and evening commutes are the strongest slots. We schedule spots around your audience's drive times.
How quickly can a radio campaign go live?
Fast. Once the script is approved, we adapt to station availability, take care of production and booking, and hit the ground running to get you on air.
Read more about this service
Grow Your Business with Radio Advertising
At Doers, we’re equipped with a team of seasoned radio advertising experts who are committed to helping you craft a successful radio campaign through the most effective techniques and a research-driven approach. This enables us to deliver distinctive results to our clients instead of mere claims. Using a comprehensive approach to radio marketing, we help our clients reach their target audience and expand their customer base. Bringing our expertise and industry experience to the table, we ensure that your radio ads are effective and impactful.
Delivering Your Message In The Most Efficient Manner!
One of the major reasons our radio campaigns are successful is that we target the perfect demographics and communities to deliver your brand message in the most effective and efficient manner. You can trust us to get your brand message spread across local buyers and to ensure that your presentation in the local marketplace is no less than perfect.
Helping Brands Reach Millions
Doers firmly believes that connecting with the audience is critical to the success of any business. As a testament to this belief, we have been working for years to help companies and brands harness the power of radio to increase market share and drive revenue.
Report & Analysis
We go above and beyond to make the radio advertising process as easy and stress-free as possible. All you have to do is discuss your needs and targeted audience with us and leave the rest to us! We’ll create an effective strategy to get your brand’s voice across millions.
Strategic Planning
Planning is the backbone of any initiative, and we understand it really well. We have an in-house team that conducts thorough research and comes up with a well-planned strategy to help clients get more than what they expect through our radio advertising services.
Firm Grip on Technicalities
Radio advertisement requires a firm grip on technical aspects such as demographics, ideal times, etc. Having worked in the industry for so many years and with an extremely diverse clientele, our experts know these technicalities like the backs of their hands.
Radio
Why Is Doers Your Top Choice?
When you choose Doers, you unlock a myriad of benefits that can give your business the boost that you’ve been looking for. Here are some of the reasons why you should choose us for radio advertising in Jeddah:
Geo-Targeting
Using geo-targeting, we ensure that your ads are reaching the right people in the right places.
Detailed Advertising Report Analysis
It doesn’t end with the creation of the campaign. We keenly monitor the results and make the necessary adjustments, along with providing you with a detailed report.
Time Band
The success of any campaign majorly depends on the time it is being played. We’ll assist you in selecting the best time slots for your commercial, along with suggesting the best radio stations.
Discuss Your Project with Us Today!
So, why wait? Partner with the top radio advertising agency in Jeddah today and discover the wonders of radio advertising. Get in touch with us now to learn more about our radio advertising process and to get started on your project!
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